Blockchain and the Future of Music

Welcome Infanity community

Welcome, Infanity community, to the inaugural post of our three (3)-part series, leading up to Philippine Blockchain Week 2023. Here at Infanity, we are driven by a singular mission: to empower independent music artists to take the reins of their success. We are thrilled to collaborate with two noted Filipino independent music artists and influencers, Giu Comia and Brenan Espartinez. Giu and Brenan will share how their individual paths led them into the still-developing world of NFTs and how they’re planning on making their own mark with music NFTs in partnership with Infanity.



Meet Giu Comia

Giu Comia began shaping his sound since he was 15. Since that time, his jazz-infused musical performances led to his television appearances as a regular on GMA 7’s reality show, and acting roles in renowned stage plays.  Giu’s solo concerts have become legendary. His song “Bigyan Mo Na Sana” became the most wanted song with one of the top radio stations in the Philippines, BRGY LSFM 97.1, Giu has also received international accolades including gold and silver medals at the World Championship of Performing Arts 2019, held in Los Angeles, California, USA, an international competition often cited as the Official “Talent Olympics” for aspiring performers and entertainers. Now, in an exciting partnership with Infanity, Giu is pioneering the NFT Music scene. His first music NFT drop is on the horizon, a groundbreaking event coinciding with Philippine Blockchain Week 2023 in September of 2023.

Join him on this thrilling journey as he unveils his latest project, a fusion of his musical artistry with the innovative world of NFTs, promising a new era for indie artists and music enthusiasts alike. Experience the future of music with Giu Comia and Infanity, where creativity meets technology, and passion meets purpose.



Meet Brenan Espartinez

Also, Brenan Espartinez, a Filipino music sensation who started as a child prodigy and became a 90s icon with his role as “Agatom” in “Sineskwela.” Mentored by the legendary Mr. Ryan Cayabyab, a Filipino national artist, he was an integral part of the prodigious singing ensemble, Kaya, in the early 2000s. Brenan’s accolades are many: from clinching the first runner-up title on Pinoy Pop Superstar Season 1 in 2005 to dazzling viewers on GMA 7’s spectrum of programs. Internationally recognized, he brought home 5 gold medals in 2006 at the 10th Annual World Championship of Performing Arts in Hollywood, California, US. Today, Brenan is more than just a singer. While mesmerizing audiences with his band Sub Projekt and as a solo performer, he lends his voice behind the scenes for OPM legends like Martin Nievera and Sarah G. He’s also a guiding light, coaching the next generation of singers.

Embracing innovation, Brenan is now collaborating with Infanity to pioneer in the Web3 space, releasing his tracks as music NFTs. Through Infanity, he is amplifying his vision to revolutionize the entertainment industry for independent artists, leveraging the power of web3 and NFT music. Join us in witnessing Brenan’s thrilling evolution in the music realm.


The future of music NFTs is here now

Together, we’re embarking on an exciting adventure into the transformative realm of Non-Fungible Tokens (NFTs), with a keen focus on the revolutionary implications that NFTs bring for the music industry, particularly for independent artists.

NFTs, or Non-Fungible Tokens, are distinctive digital assets that you can own that are securely stored on a blockchain, which is a decentralized digital ledger. This technology has been making waves across a multitude of sectors, from visual arts and gaming to real estate and, notably, music. The rise of NFTs can be attributed to their unique properties: each token, or digital asset, is one-of-a-kind and cannot be replaced, making them a game-changer in the digital ownership landscape.

For independent music artists, NFTs can create more opportunities to directly reach out and relate to their fans. And for the fans, they can do more than just support their artists – they can help shape the future success of their artists, through innovative avenues for monetizing their creative output and fostering deeper connections. They can mint, or purchase, unique digital merchandise, limited edition albums, or even exclusive experiences as NFTs. This creates a novel realm of fan engagement and revenue generation, allowing artists to retain more control over their work and directly benefit from their success.


Music NFTs for Filipino Artists

In the context of the Philippines, the NFT wave is still in its initial early stages of development and growth. However, with the increasing adoption of blockchain technology and the country’s vibrant creative scene, there lies a vast, untapped potential for exponential growth and transformative change in the music industry. The Philippines, with its rich musical heritage and thriving independent music scene, is ripe for the integration of NFTs into its creative economy.

As we continue through this series, we’ll delve deeper into how Filipino independent artists can harness the power of NFTs, navigate the challenges that may arise, and shape the future of music in this burgeoning blockchain era. We’ll explore the technical aspects of creating and selling NFTs, discuss the legal and financial considerations, and provide practical advice for artists ready to embark on their NFT journey.


Music NFTs help you reach the world globally

We’ll also spotlight opportunities and success stories from around the globe. We’ll hear from artists who have successfully leveraged NFTs to gain financial independence and creative control, and learn from their experiences. We’ll also examine the potential pitfalls and challenges, and how to overcome them.

In addition, we’ll delve into the broader implications of NFTs and blockchain technology for the music industry. We’ll explore how these technologies could disrupt traditional business models, reshape the relationship between artists and fans, and create new opportunities for collaboration and innovation.

Finally, we’ll look ahead to the future, exploring the potential of NFTs and blockchain technology to democratize the music industry, empower artists, and create a more equitable and sustainable creative economy. We’ll discuss the potential for NFTs to create new forms of value and ownership, and how they could transform the way we think about music and creativity.

We invite you to join us on this journey, as we explore the exciting possibilities of NFTs and the future of music. Whether you’re an artist looking to take control of your career, a fan eager to support your favorite musicians, or simply curious about the latest trends in technology and music, we hope this series will provide valuable insights and inspire you to think differently about the future of music.

Stay tuned for our next post, where we’ll dive into the specifics of how independent artists can create and sell their first NFT. Until then, keep exploring, keep creating, and keep dreaming in this brave new digital world!!!

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